Spotlight marketing

MARKETING YOUR HOME

Coldwell Banker offers one of the most powerful and comprehensive marketing programs to ensure your home is seen by the right buyers. In addition, to our industry leading online strategy, we use a proven combination of traditional and cutting-edge methods to market your home including:

• National Brand Advertising

• Online Advertising

• Social Media

• Media relations/public relations

• Just Listed flyers and postcards

• Coldwell Banker Global Luxury Program®

• Yard signs

• MLS (multiple listing service)

 

 

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INTERNET MARKETING ADVANTAGE

Our comprehensive internet marketing strategy includes displaying your property with a detailed description and multiple photos on the most-visited real estate websites in the world*. Your home will be showcased on hundreds of sites, putting it in front of protentional buyers everywhere.

* Some websites display properties based on criteria such as price point or feature. Not all properties will appear on all sites. 

EXCLUSIVE WEBSITES

Our websites attract tens of millions of visitors each year- locally, nationally, and internationally- with considerable traffic coming from mobile and tablet devices.

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Ready to sell your home?

EXCLUSIVE PROPERTY MARKETING

Professional Photography

High-quality photos perfect for print and online to make your property look its very best

Property Tour

Professionally produced photo slideshow with narration

Property Brochure

Beautiful, professionally printed property brochures to showcase your home

Targeted Online Advertising

Geographic targeting technology markets your property directly to local buyers online and on social media

Single-Property Website

Professionally designed property website that is viewable on all devices and easily shared via social media

Mobile Brochure

Exclusive yard sign panel with CB Mobile Brochure technology that delivers your home's unique details and photos to consumer mobile phones

Area REALTOR® Notification

Agents at local real estate companies in your area will be notified your home has come on the market

Seller Update

Detailed report outlining everything that has been done to bring your home to market and maximize its exposure

Just Listed eFlyer

"Just Listed" announcement eBlast sent to an exclusive list of personal and professional contacts

YouTube Promotion

Professionally produced 30-second listing ad shown before a YouTube video ​and posted on Coldwell Banker's YouTube channel

Silver Envelope Home Announcement

Stunning, trifold property announcements direct mailed to your neighborhood in silver envelopes that get noticed

Online Property Syndication

Your home will be displayed on the real estate industry's most visited websites and viewed by potential buyers all over the world

Ready to sell your home?